今夏,北京东隅携手长期合作艺术伙伴 ucvibes,邀请艺术家郑国庆及其代表角色“小 aa”共同打造限定艺术主题体验。以“小 aa 的多巴胺夏天”为主题,从酒店大堂艺术展墙到客房空间,小 aa 将他好奇、爱玩、热情交友的性格带入东隅,为宾客开启一段充满童趣与城市温度的夏日旅程。
This summer, EAST Beijing partners with long-time art partner ucvibes to welcome a cheerful new guest: Zaa, the signature character by artist and designer Guoqing Zheng. Known for his curiosity and love for new friendships, Zaa is making EAST his summer playground — bringing a burst of dopamine-fuelled colour and charm from the lobby to the guest rooms.
“We're thrilled to bring this collaboration to life. Zaa's playful spirit aligns beautifully with EAST's approach to hospitality — open, curious, and full of surprises. It's a reminder to see the city through a more joyful lens.”—— Pieter Ham, General Manager of EAST Beijing
作为此次合作的亮点之一,北京东隅推出限时“小 aa 夏日艺术主题房”。入住宾客不仅可沉浸于定制插画及场景装置营造的艺术氛围,还将获赠专属联名周边礼品,让这份快乐得以延续。
The centrepiece of this collaboration is a specially designed “Zaa‘s Dopamine Summer” themed room experience. Guests will be immersed in Zaa’s world through playful illustrations and exclusive room styling, along with bespoke takeaway gifts crafted for the collaboration.
酒店更贴心设计了两条骑行路线,鼓励宾客像小 aa 一样骑上单车慢游北京:
• 沿坝河感受晚风绿意• 前往 798 探索艺术与生活的交汇
To explore the city like Zaa, guests are invited to enjoy complimentary bicycles and follow two curated cycling routes:
• A sunset ride along Ba River
• A cultural detour to 798 Art District
在这场关于好奇心与创造力的合作中,小 aa 不仅是一个艺术角色,更是东隅精神的延伸 —— 鼓励每位宾客打开心门、放慢脚步,去“玩”一座城市。
This creative partnership brings together EAST’s design-forward hospitality with Guoqing Zheng’s signature storytelling style — inviting guests to slow down, wander, and rediscover everyday wonder through art.
* 图片由酒店提供